Marketing

Creating a website is definitely a big undertaking. There are so many different elements to consider and so many moving pieces! When I wanted to create one for Julie Wilhite Education, I immediately knew that I didn’t want to do it alone. I also knew I didn’t want it to take ten years to create […]

Advertising. Marketing. Promotion. Regardless of where you’re at in your business, these words can oftentimes feel overwhelming. What should I be focusing my time on? How much will it cost? What is the best way to promote/market/advertise my business? Will it actually work? I have had a handful of people reach out to me recently […]

The #1 way I bring traffic to my website (other than direct traffic) is Pinterest. Yes, Pinterest! Pinterest is not just for recipes. It’s an incredible platform, where weddings really are growing more and more each day! And one of the things I love most is how long Pinterest content lives on. Something I pinned […]

Let’s talk one of the most pivotal moments when it comes to booking a new client, the discovery call/meeting. Sometimes this happens in person, but more and more these days it happens over the phone or over video chat. How do we let our personalities + confidence shine through over the phone? How do we […]

Do you ever feel like you’re on a hamster wheel? You know, running as fast as you can to do ALL of the things for your business — hustling to sell yourself, defending your pricing, tracking down new leads, meeting with potential clients, responding to client emails — while still feeling like you’re not doing enough? I […]

Being a one-woman show can get lonely. When you work for yourself, and from home, you can spend hours (and days!) without another person to talk to. This is why it is so important to build your tribe! It is important to have a group of people around you that are motivated, happy, and share […]

When I first started my business over 10 years ago, I had no previous experience of owning a business. Both of my parents were self-employed and besides a healthy fear of tax season, I was no more prepared than anyone else to start a business. I posted on craigslist and booked my first wedding for […]

In the spirit of the holiday, I want to talk about one thing: gratitude. That is a word that is thrown around a lot this time of year, which I love. However, I think it’s easy to think to ourselves…another person talking about gratitude, NEXT. Here’s the thing: gratitude can be incredibly powerful in your […]

As a wedding photographer, you have probably heard the same thing over and over again: blogging is essential. You probably have a blog, and know you should update it, but never get around to it. I mean, why do you even need a blog? I believe that The MOST Important Thing You Need to Have […]